Have you ever heard any absolute gems of conversations and felt compelled to share the soundbites with your friends and family? Well, Hackney based artist Dave Buonaguidi has immortalised some of his favourite romantic, and not-so-romantic overheard ‘sweet nothings’ in the form of limited edition glitter and diamond dust embellished screenprints.
The solo exhibition will present twelve new typographic designs, based upon conversations heard around London, with each print carefully colour coded to reflect the location of where they were heard. Over a period of 6 months, Buonaguidi documented the most poignant romantic snippets; from the sweet and soppy to the hilarious and cheeky.
The exhibition will open its doors to the public on Valentine’s Day, 14th February, with the Private View taking place from 6.30-8.30pm. During the opening event, Buonaguidi will be live screenprinting, allowing attendees to create their own romantic screenprint from the artist’s design.
Dave Buonaguidi has worked in advertising for over 30 years, founding St. Luke’s, the worlds first advertising co-operative and labelled as ‘the most frightening company on earth’ by the Harvard Business Review. He has since worked as Creative Director at Channel4, founded the advertising agency Karmarama and Chief Creative Officer of the London office of Crispin Porter and Bogusky.
In 2003 he created the iconic ‘MAKE TEA NOT WAR’ poster for the anti-war march, which now forms part of the Victoria and Albert Museum collection and also hangs in the Trento Museum of Modern Art. During a year-long hiatus from the advertising world, Buonaguidi set upon learning a new skill and undertook a screenprinting course, which in turn gave him the freedom to finally find an out-put for the many ideas that had been swimming around in his head.
Dave works on found images and materials, experimenting with the practice of screenprinting to push the boundaries of what it is and can be. Past examples include printing with pheromones, sprinkles, printing onto copper plates and just about anything else he can find, showing the investigative approach he takes to his printing practice. His work aims to cause a reaction in the viewer, the juxtaposition of familiar images with overlaying text or a smattering of controversy or the odd swear word to accentuate. Buonaguidi uses the techniques of mass communication and advertising, pairing with found imagery and objects and assertive text that challenges the viewer.