Cleveland native Allen Ruppersberg (born 1944) pays homage to his hometown in this new body of work. The illuminated photographs were taken from the vantage point of billboards across Cleveland—from the roadways along Lake Erie and the steelyards to the mouth of the Cuyahoga River.
These billboards no longer deliver commercial messages, but rather offer the viewer unseen perspectives of the city—that is, what the billboard “sees” from up above.
The wallpaper behind the photographs shows the massive steel structures supporting each billboard, connecting the commonplace urban forms to Cleveland’s industrial past.